Northwest Arkansas Mall

Location: Fayetteville, Arkansas
Client: The Rouse Company
Architect: Alamo Architects
Completion Date: 1997
Project Size: 1.2 million s.f.
Project Type: Regional Mall

Responding to themes suggested by the folk art, natural beauty, and outdoor-focused life of the Ozarks, Northwest Arkansas Mall’s extensive renovation and additions gave the center a fresh, new image, repositioning it as the leading regional retail force.

Following an earlier partial renovation and new food court by this firm in 1987 with The Rouse Company, this total renovation and additions touched virtually every existing surface in this regional shopping center in the rapidly growing Fayetteville/Springdale area of Arkansas. New exterior surfaces, entrances, landscaping, lighting and parking complement the extensive, interior reconfigurations which include new Food Court and Center Court Structures, new finishes and infrastructure and an approximate doubling of gross leasable area in the mall. A new J.C. Penny Department Store, also part of our work, and a new Dillard’s Department Store were added.

Themed to respond to the natural beauty and folk traditions of the area, references to the architecture of the Ozarks, trees, and other natural elements were paired with patterns and colors from quilts. Quilt patterns are extensively represented in four color patterns in the new French limestone flooring throughout, as well as in patterning at entrance facades and in signage.